Twitter/X revised TOS causing a stir

I gave up on tw@tter and fakebook.....too much garbage to sort through, and it's difficult to keep up with much of anything, especially being a photographer....I don't have time to chase (build) much of a following.....I have better things to do.
 
The only surprise here is that this kind of thing comes as a surprise to some Twitter users. Ever since Musk bought the company out it has bent to total disinformation and amplifies things towards his increasingly fringe political views. So much for Mr Free Speech! Still, he has lost 15% of users, watched ad revenues plummet, and shrunk its value by 79%, so that's a win I am sure! Most clients at work now have miniscule engagement on the platform and my reccomendation is going to be to close those accounts.
 
The whole algorithmic feed thing has ruined social media. These platforms were originally formed as a way to interact with a trusted network. I haven’t spent time on X for years, so I’m not familiar with how to change back to chronological following as Brett describes. I don’t spend much time on Facebook either. I do spend time on Instagram and LinkedIn - do these platforms even have the legacy chronological feed option? I get far more “suggested for you” posts on IG than from anyone I have actually chosen to follow, which is very frustrating. LinkedIn is similar, which is even more frustrating because it’s my business network that I want to see my posts; it does nothing for me if some random person sees it. LinkedIn is for business, so in my view “going viral” should not be an objective on that platform. Anyone needing a new CFO is going to do their research, not pick the one that most recently had a post go viral.
 
Why is "going viral" still a good thing? The very namesake relates to an illness. Who would want that beyond the mentally ill? I rest my case. Opinions only. Good discussion.
 
Viewers = advertising revenue, and “going viral” means lots of both. It’s no different from the legacy media’s quest for the high ratings of old, it’s just the more modern iteration of it.

Right now all of that revenue goes to the platforms, unless the poster is monetized in advance. It’s exactly like the long-scorned (and oft-litigated) practice a TV network airing a popular show using a cameraman’s video but not paying them for it.

Somehow that’s been flipped on its head. Even many longtime professionals, who would always bristle (rightly) at the suggestion to donate footage to a TV network production, don’t think twice about sacrificing prized shots to the social media corporations where often the same or greater revenue is being generated by it.
 
Hi Dan,

I understand in theory what "going viral" means to a society affixed to the internet these days and why legacy media and individuals (streamers) strive for it. I worked in broadcast television and radio for most of my life from the mid 1990's on, and now, merely in "multimedia". I too rely on electronic vibes, only website/s and YouTube, to keep various projects promoted and people aware. Like many others previously noted, I too have really cut back on platform reliance in the prior few years. It's been a blessing in many regards, nor do I miss attempting to keep up with the over populated content flow that continues to proliferate whatever flavor of algorithmic splendor one so does prefer. If I need to promote something on "the socials" then I leave that to a promotional agency with a larger reach.

Beyond the weather video aspect, which by the way, the "smart phone" offset that market by leaps and bounds post 2015, industries such as the "legacy media" spreading themselves thin on IG, X/Twitter, Meta/FB, Google/YouTube, etc are not doing their bottom line business model any favors. Forthcoming governmental platform regulation, further restrictions, hyper competition, algorithmic selectiveness by both Ai and human coders are inbound for the years ahead.

The positive, and speaking from an artistic perspective, is that if one focuses on a niche, be it weather, education, public service and giving back in some beneficial way, with a team of people to assist rather than sitting solo at a computer terminal; merely focused on "fame", whatever that means, and fortune which is often is very short lived by the way, success in whatever form you believe it to be will follow your efforts in time.

I'll note that my blunt prior statement about "mental illness" was intended as a constructive argument to showcase how the "flipped" models of material (video, audio, mixed media, "social", etc) have warped generations in mere search of fame, money, sex, drugs and wild weather combined. I will agree that it's no different, in concept, from the old Hollywood or broadcast television model that was previously in place, and now, displaced, by so much material being produced by so many all at once. My advice, simplify and just focus on what you can contribute while still paying the bills, have fun and try not to take yourself or platforms too seriously. The later took me years to personally learn and apply.

Thanks for the follow up in this discussion, Dan. Back to the funny papers!
 
I often think back 15-20 years and question why I did not transition to social media-based income. After the fall of stock and magazine photography, it seemed like the logical hand off. I resisted the temptation and expanded several online businesses. It was likely more intuition than business smarts, but I'm glad I did. I cannot imagine new chasers / photographers attempting to make it big on social media. In reality, I only post my adventures for others to enjoy. I only have 175 watch hours on YouTube and I'm not expecting to hit (and maintain) the required 3k hours anytime soon.

Like Blake said, "Forthcoming governmental platform regulation, further restrictions, hyper competition, algorithmic selectiveness by both Ai and human coders are inbound for the years ahead," sums it up perfectly.
 
I often think back 15-20 years and question why I did not transition to social media-based income.
Just a quick reminder that for the first couple of years YouTube was not monetized. People did it purely for fun, information, and novelty.
Years later, I became amazed at the amount of content that those early adopters created over time and apparently profited from.
 
I often think back 15-20 years and question why I did not transition to social media-based income. After the fall of stock and magazine photography, it seemed like the logical hand off. I resisted the temptation and expanded several online businesses. It was likely more intuition than business smarts, but I'm glad I did. I cannot imagine new chasers / photographers attempting to make it big on social media. In reality, I only post my adventures for others to enjoy. I only have 175 watch hours on YouTube and I'm not expecting to hit (and maintain) the required 3k hours anytime soon.

Like Blake said, "Forthcoming governmental platform regulation, further restrictions, hyper competition, algorithmic selectiveness by both Ai and human coders are inbound for the years ahead," sums it up perfectly.
When I signed onto YouTube in 2005, the main thing I really enjoyed was that I could watch music videos from the 1980's again. I think the first video I searched was the Depeche Mode video, "People Are People". This was way before the Angry Nintendo Nerd, aka, AVGN, James Rolfe, "Storm Chasers" as a reality show, drug infused dystopia... and trust me on that, on the public record and from someone who formally interviewed many of the individuals involved, it was... and prior to when other "influencers" such as the hotly contested Ryan Hall, if that is his real name, came of age. Most were still in diapers when YT debuted. I digress!

YouTube in 2005, like the "world wide web" in 1995, was freeform, fun and a new way to create, connect and inspire. It was not "creator" or money driven, beyond the techies that coded and sold the platforms, by any means. Rather, it was more akin to Warren's WEATHER STOCK advertisements in the paper edition of Stormtrack or Weatherwise that were merely digital promotions of such works. Some, such as Reed Timmer and others jumped at that opportunity as a means to initially share the views. It took off like a whirlwind. The "side hustle" beyond the mere ability to code, create and share adventures in the 1990's and early 2000's quickly warped into where we are at today. It's a mess. A broadband creative, annoying mess. Yet, it's also a business. Money talks and also, platforms evolve, flop and rise again. Tis the way of the material world, folks.

When YouTube, Instagram and other platforms targeted more towards the "influencer" zone of financial sustainability and played on the masses exactly the way cigarette companies targeted customers back in the day, I suddenly did not care too much to create on it, let alone for profit. I'm glad the hype train creator market crashed and burned from a mass profit sense like an Amiee Mann song from 1988! I shared my first YouTube tornado video on YouTube after the 11-June-2008 Louisville, Nebraska tornado... ironically, my "first" tornado also occurred on 11-June yet only in 1998 south of Nappanee, Indiana. This was my first experience uploading a weather video in "high definition" on my prior channel, both now long since deleted, after transferring the DVCAM tape over to 1080p. It looked great, and at the time, 1080p HD was an experimental feature on YouTube. It was a cool way to share weather events to the world, nothing more!

Yet as "Storm Chasers" + other programs continued to proliferate, and "storm porn" became the norm, I just focused on my life in the moment working in broadcast news, weather, documentary films and doing my own thing. There's nothing wrong with the initial direction these platforms took or if you "missed the boat" so to speak. These multimedia launches happened on every platform! However now it's become such an addictive, overpopulated digital "space" as the kids love to say these days that I just contribute where and whenever I so choose. To me, "social media" is not a business. It's a passing fancy that supported the development of all Ai platforms combined. I have never made a cent on YouTube. It's still a hobby and likely, always will be.

My two cents... and boy howdy, that is literally all I have left per se since moving back to Chicago to produce a live sketch weather comedy at The Second City called THE WEATHER CREW ™ for Summer 2025 (typo corrected, damn auto correct!) ... Shameless plug ;) Time to make weather fun again! Stay tuned, or "tubed" whatever platform it is you prefer.

Thank you for reading this soap box derby of a ramble!

Blake


BLAKE WILLIAM NAFTEL

Artist, Geoscientist, Writer
616.643.7762
blakenaftel.com
threereelfilms.com
newwaveweather.com (coming in 2025)
 
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Just a quick reminder that for the first couple of years YouTube was not monetized. People did it purely for fun, information, and novelty.
Years later, I became amazed at the amount of content that those early adopters created over time and apparently profited from.

I'm not entirely sure there was a lot of profit, or at least enough to live comfortably for long. I had a few videos with combined viewings of over 2 million and made zilch. I believe they have modified their breakpoints / grandfathering rules for monetizing several times, and I'm told they will be adjusting it soon. I look at long term investments, not short gains, especially when it comes to my work, potentially released to them in perpetuity. Just wait until one of the big social media platforms begins actually using the footage to generate AI content -- or worse, a rogue player like China gets involved. They will have the largest, duty-free stock photography / video library in the world. This reminds me of the NFT scam where millions of photographers gave away the rights to their images.
 
I'm not entirely sure there was a lot of profit, or at least enough to live comfortably for long. I had a few videos with combined viewings of over 2 million and made zilch. I believe they have modified their breakpoints / grandfathering rules for monetizing several times, and I'm told they will be adjusting it soon. I look at long term investments, not short gains, especially when it comes to my work, potentially released to them in perpetuity. Just wait until one of the big social media platforms begins actually using the footage to generate AI content -- or worse, a rogue player like China gets involved. They will have the largest, duty-free stock photography / video library in the world. This reminds me of the NFT scam where millions of photographers gave away the rights to their images.
Re: Social media companies using content. How do you think AI was created? I mean this not in jest, but really, by humans placing videos, photos and audio for free onto these "free" platforms is how the systems were actually formed, coded and created. As Stan Lee and Jack Kirby wrote in Spider Man, "Nuff Said" ;)
 
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There are a few positives amongst the darkness........ 1: Quality. I am only uploading 720p videos for the most part and smaller picture sizes. That limits the ability to use the submissions for high-ended productions, like movies and television. 2: This is the biggie. From the late 1980's, I went from: cave drawings to VHS to DV to Mini-DV to HD to 16mm film to 35mm film, to 4k to 6k. I also started shooting 3D for a for a year or two. Every decade or less, formats change. For example, I just invested in over $8k worth of Sony equipment that will allow me to shoot lightning in a global shutter format. Everything I shot before is mostly crap, as producers do not want vertical lines. So I get to go back out and shoot lightning like the old days. At some point, the market will become saturated with global-shutter-lightning, but there is a window of opportunity.
 
There are a few positives amongst the darkness........ 1: Quality. I am only uploading 720p videos for the most part and smaller picture sizes. That limits the ability to use the submissions for high-ended productions, like movies and television. 2: This is the biggie. From the late 1980's, I went from: cave drawings to VHS to DV to Mini-DV to HD to 16mm film to 35mm film, to 4k to 6k. I also started shooting 3D for a for a year or two. Every decade or less, formats change. For example, I just invested in over $8k worth of Sony equipment that will allow me to shoot lightning in a global shutter format. Everything I shot before is mostly crap, as producers do not want vertical lines. So I get to go back out and shoot lightning like the old days. At some point, the market will become saturated with global-shutter-lightning, but there is a window of opportunity.
Absolutely re: quality boosts. In fact, 2" Quad transfers even in SD look just as good as when boosted into HD. David Letterman has been converting his entire show library and posting them to his YouTube channel with original documentary commentary by various producers, writers and guests. It's great! I just had a bulk of the remainder of my 16mm films, both with mag/optical audio tracks, scanned at the Chicago Film Archives. I'm looking forward to putting a few of those goodies, not all weather related, up on the YT channel in the near future.

It's really easy to get annoyed at where "social media" has taken various people and industry. Yes, I can and do ramble on and likely annoy individuals in the process, but it's all part of the raw human experience. To punch up on a positive note, like Mario, Luigi, Toad or Princess Toadstool breaking through a brick of, in this case, social media and algorithmic annoyances, I will continue to utilize the Alphabet/Google YouTube platform merely to share. Most producers and collaborators get in touch with me independently anyways, typically, per how it's been for the past two decades, via works or imagery, weather or multimedia works posted on that platform.

Blake


BLAKE WILLIAM NAFTEL

Artist, Geoscientist, Writer
616.643.7762
blakenaftel.com
threereelfilms.com
newwaveweather.com (coming in 2025)
 
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All good points here. The thing about being a chaser is that unlike most hobbies, the spectacular and compelling nature of the subject we love means that we organically capture valuable "viral potential" footage on a regular basis. For-profit entities are going to want to exploit that via various means for *their* profit, and they are very happy to do that without paying for it if one lets them. You don't have to be an over-the-top chaser/influencer for that to happen either. I'm a boring, on-the-low-end-of-mediocre chaser and photographer, but despite that, I manage to regularly capture photos and videos that garner a lot of viewers and generates meaningful revenue every year.

I got into the TV licensing business because *they* contacted *me* looking for footage back in 2001 and 2002. It was a by-product of my chasing, not my reason for chasing. I was very green about licensing video at the time, but learned quickly that our video can be a high-value financial asset akin to your stock portfolio or a real estate holding. Has it been enough to live on? For me, in a couple of years, barely yes. Enough to make a difference in my life and my ability to do what I love? Absolutely. As I'm not independently wealthy, 90% of what is on my Youtube channel and web site would not have been possible had I never monetized my content. It has paid for most of my travel and equipment costs for the past 20 years.
 
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All good points here. The thing about being a chaser is that unlike most hobbies, the spectacular and compelling nature of the subject we love means that we organically capture valuable "viral potential" footage on a regular basis. For-profit entities are going to want to exploit that via various means for *their* profit, and they are very happy to do that without paying for it if one lets them. You don't have to be an over-the-top chaser/influencer for that to happen either. I'm a boring, on-the-low-end-of-mediocre chaser and photographer, but despite that, I manage to regularly capture photos and videos that garner a lot of viewers and generates meaningful revenue every year.

I got into the TV licensing business because *they* contacted *me* looking for footage back in 2001 and 2002. It was a by-product of my chasing, not my reason for chasing. I was very green about licensing video at the time, but learned quickly that our video can be a high-value financial asset akin to your stock portfolio or a real estate holding. Has it been enough to live on? For me, in a couple of years, barely yes. Enough to make a difference in my life and my ability to do what I love? Absolutely. As I'm not independently wealthy, 90% of what is on my Youtube channel and web site would not have been possible had I never monetized my content. It has paid for most of my travel and equipment costs for the past 20 years.
Good points, Dan. Here is my follow up, nor is this meant as an argument, merely a "stay classy" weather board (or is it bored?) discussion ;0)

Here is the thing most "chasers" or what became "weather influencers" (i.e. Pecos Hank, Ryan Hall Y'All, Reed Timmer... see a pattern, et al) do not really understand, nor did previously to the weather video market boom of 1997, post Twister 1996 and shortly thereafter, in 2000, 2001. None of us own nature, regardless if you capture it on tape, film, or digitial and the majority of your "material" you document in the time you are alive is only worth it's salt in the moment it's experienced, and nothing more. Sure there are numerous historical archive aspects, and before weather video got out of hand, video and film of tornadoes was recorded not for glory, fame or fleeting fortunes, but for research and analysis. Most on this forum already know this well, thus I digress.

Yet in this life, this only life you get by the way, your videotape, film reel or digital video of an atmospheric event is very fleeting to the hands of time, much like the air itself. Outside of this high pressure (or low pressure, depending on your personal preferences) bubble of a niche "group" if one can even call it that anymore, few if any people give a second thought about "your" photo, video, etc. It's just another picture. There are a billion or more of them now. Once in awhile there is a photo or video that wows me, thus the point of photojournalism. That said, I've conversed with so many individuals from every walk of life, culture, race and gender preference over the past 25 years outside of the "storm chaser" zone regarding this very topic that thankfully, my confirmation was made clear post facto of the Storm Chasing Anthology project a decade ago. The majority of people just do not care about a copyright, a weather photo or who took it, unless it has specific meaning to them (i.e. loss of a loved one, a town destroyed, historical posterity, etc).

Those statements are a very personal thing for me to write, because it cuts to the core of what many people seek out, or miss entirely, while searching for those natural displays of splendor, horror or merely a calm field with an abandoned farmstead in the foreground. I feel every one of us who has been formally published, broadcast, put to cinematic screen or interviewed on the topic can identify with the fact/s that utilizing our imagery for profit or not, is not, nor dare I say, should not, be the main "goal" for this type of activity (i.e. storm observing). Thankfully a collaborative book is being produced on the topic by a woman, Dr. Kate Carpenter, from Princeton. Keep an eye out for that text inbound in the next few years, it should be great!

My first tornado video, recorded on a tripod with a prosumer Olympus VX-405 SVHS CCD camcorder, landed me a a freelance paycheck of $150 from the Michiana Telecasting Corporation, WNDU NBC 16 in South Bend, Indiana, a summer job shadow in the weather department and opened up a wonderfully storied career in broadcast television, radio. That tornado and "video sale" experience from the 11 June 1998 complimented my previous independent website ventures with Southwest Michigan SKYWARN, The Michigan Storm Intercept Team (MSIT, I don't), The National Weather Service in GRR, IWX, The Michigan State Police (circa 2000, 2001), and other local, national and international media outlets and production houses. I never really made any decent income off of weather video, nor was it the primary goal. That experience did open up the door to other opportunities. Many others share similar experiences in career, nor am I unique in that respect. That's just "my" story.

Around the same time, and yes, I will note here for the record, Doug Kiesling, Rory Groves, Roger Hill, Jeff Piotrowski, all whom started what became the digital FTP weather video "gold rush" between 1999 and 2001 via the then "Breaking News Video Network" or BNVN, most disbanded and distanced themselves from Mr. Kiesling for their own reasons, did indeed pave the way for stringers and "weather video brokers" far and wide who entirely copied the successful formula, such as "Live Storms Media" and additional LLC's that formed mainly after the "reality" programs of 2007-2012. CNN was not even on board with FTP uploads in 2000 believe it or not, and it was BNVN, now formally known as Storm Chasing Video, LLC, that led the way for that push. What followed unfortunately was a petty push for fleeting "fame" for a few minutes and yes, the all mighty dollar to "never stop chasing" as a mantra that the masses ate up hook, line and sinker. That is not a rip on Dr. Timmer by the way for anyone keeping score, an individual whom I did respect for a time, and a former friend who is now lost to the winds of the internet and other addictions. It's not all tornado glory, folks! All of what I note here however is just an unfortunate fact of life with what became "video brokering" of which I will admit, I too was very thankful for at times while working with a host of legacy media broadcast networks, mainly ABC, NBC, CBS, The Weather Channel, The Weather Network and Telemundo between 2003 and 2024. In 2003, I was able to PAY MY ENTIRE MONTHS RENT of $350 for a large, historical one bedroom upstairs apartment in Kalamazoo, Michigan by recording rain and lightning video outside my bedroom window and, get this, have some left over for food and beverages to boot! Loved that era! Long gone those days are!

The era of the late Jim Leonard (d. 2014) or others making $100, $500 or $1000+/per minute for thunderstorm or tornado video, as Warren and others who are still active here from that era experienced and have previously noted in other threads is over. That was the 1980's into the 1990's, not 2024. Anyone who believes that idea exists still is a sucker, and please, keep your crypto nonsense to your own web 3.0 blockchains and leave me out of it! But beyond the viewfinder, beyond the allure of the dollar (or euro) sign or "copyright" grabs, "takedowns" and so fourth that so many "chasers" seem to obsess over, I will end this ramble on a positive, encouraging note. At least I shall certainly try! ;)

My days of storm observing have pretty much wrapped up post the 7 May 2024 Kalamazoo County, Michigan tornado events in/around Portage. After observing at least 150+ significant tornadoes from 1997 onward, three major hurricanes including Cat 5 Hurricane Michael on 9 October 2018 in Panama City Beach that Dr. Timmer and I were broadcasting live for AccuWeather TV as stop signs and kayaks flew past us, some of those same scenes have since inspired several stage comedy scripts for my incoming project intended for The Second City called THE WEATHER CREW ™ next summer 2025, I have personally had my fill of devastation, or need for any profit from it. My last video sale was a mutual exchange of courtesy between former colleagues at WXMI FOX 17 in Grand Rapids, Michigan, ABC News and The Weather Channel. I was thankful for that, but with that event, I choose to move in a healthier direction.

I recall what David Hoadley, Randy Zipser and Dr. Joe Golden, still to this day all of us are still friends and connected by email, told me ages ago. I oddly cannot recall the exact quote or who specifically said it as this was over 20 years ago, but it was along the lines of just being "one with the atmosphere" with the adage of appreciating the amazing, once in a lifetime types of experiences it can offer. If you can teach and inspire others towards a greater good or beneficial route, you are doing good. "Everything else is gravy" as I recall the concluding statement, per Dave Hoadley in one of his many great video compilations (all on film reels, slide shows, audio cassette, videotape or dvd disc) over the decades. Recording or documenting a tornado on video, celluloid or for print such as Warren's momentary accomplishment as a photojournalist in Time/Life magazine in 1989 is what Dave meant by that comment. It's a side perk. A lark! Fun with some side benefits.

I fully respect that everyone here on Stormtrack is different and have assorted motivations, goals and viewpoints. We can agree to disagree, or agree, or merely not. That's why I still love discussions such as this and the very spark of what makes up the spice of life! Yet in the wake of present day "social" media "discords", of which the very names of "discord" and "influence" are not good things in the long run, "Influence" was a Dick Tracy gangster who preyed upon his victims by suggestive glances and remarks. Discord, by very definition as a noun equates to a "disagreement between people."

In my limited days and years ahead, I'll merely continue to attempt to providing positive, beneficial or educational boost to any up and coming meteorologist, photojournalist, filmmaker, writer or in my new line of work, comedians, who need an "updraft" to encourage them in whatever healthy goal a individual sets fourth for themselves. That is what my parents did for me, and certainly, those aspects are what respectable folks do for each other. That, as human beings, is all we can do, and give a little love in the mix. It all goes a long way, boy howdy! Beyond the name recognition, live streams or digital fodder that prevails online these days, we all really are certainly interconnected by nature, all here I would gather appreciate that fact, and on that note, I wish everyone a safe and enjoyable November!

Cheers,

Blake


BLAKE WILLIAM NAFTEL


Artist, Geoscientist, Writer

616.643.7762
blakenaftel.com
threereelfilms.com
newwaveweather.com (coming in 2025)
 
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