• After witnessing the continued decrease of involvement in the SpotterNetwork staff in serving SN members with troubleshooting issues recently, I have unilaterally decided to terminate the relationship between SpotterNetwork's support and Stormtrack. I have witnessed multiple users unable to receive support weeks after initiating help threads on the forum. I find this lack of response from SpotterNetwork officials disappointing and a failure to hold up their end of the agreement that was made years ago, before I took over management of this site. In my opinion, having Stormtrack users sit and wait for so long to receive help on SpotterNetwork issues on the Stormtrack forums reflects poorly not only on SpotterNetwork, but on Stormtrack and (by association) me as well. Since the issue has not been satisfactorily addressed, I no longer wish for the Stormtrack forum to be associated with SpotterNetwork.

    I apologize to those who continue to have issues with the service and continue to see their issues left unaddressed. Please understand that the connection between ST and SN was put in place long before I had any say over it. But now that I am the "captain of this ship," it is within my right (nay, duty) to make adjustments as I see necessary. Ending this relationship is such an adjustment.

    For those who continue to need help, I recommend navigating a web browswer to SpotterNetwork's About page, and seeking the individuals listed on that page for all further inquiries about SpotterNetwork.

    From this moment forward, the SpotterNetwork sub-forum has been hidden/deleted and there will be no assurance that any SpotterNetwork issues brought up in any of Stormtrack's other sub-forums will be addressed. Do not rely on Stormtrack for help with SpotterNetwork issues.

    Sincerely, Jeff D.

Marketing 101 for Storm Chasers: Reframe What We Do

  • Thread starter Thread starter Mike Smith
  • Start date Start date
Greg Higgins said:
Seems like we need to go back and read the following papers. All this has been talked about and WRITTEN before.

http://www.cimms.ou.edu/~stumpf/cethics.html
http://www.stormeyes.org/tornado/cancer.htm
http://www.cimms.ou.edu/~doswell/Chasing2.html
http://www.stormeyes.org/tornado/media.htm
Click to expand...

You might have meant to put this in the other ongoing thread. I don't think any of these papers talk about my (serious) proposal to reposition ourselves to emphasize the positive aspects of what we do.
 
The title of this thread is "Marketing 10-" and I'll just stop you right there.

Why do we need marketing? Since when did this become an industry that needs to be maintained so as to "do its part" to keep the Dow Jones from crashing?

If you want to emphasize the positive aspect of what you do, I think it's pretty easy. If you don't know how to do that, then I don't think anyone lecturing you about it is going to help.
 
Jeff Duda said:
The title of this thread is "Marketing 10-" and I'll just stop you right there.

Why do we need marketing? Since when did this become an industry that needs to be maintained so as to "do its part" to keep the Dow Jones from crashing?
Click to expand...

I believe "marketing" in the context of the thread title is actually a euphemism for "the self-image we present to the public".
 
Jake Orosi said:
I believe "marketing" in the context of the thread title is actually a euphemism for "the self-image we present to the public".
Click to expand...

I really don't have much in the way of an opinion about this topic, and really nothing important to add. The "public" will view us in whatever way that they do regardless of what is said to them. I know several people personally who are completely against storm chasers, and I've gotten into debates with them. To them, everything I pointed out is just an excuse to justify us being out there (according to them). What is funny is, one guy who is strongly opinionated and against storm chaser's said we were nothing but "weather tourists" who does no good. He believes storm chasers are in the way, does no good and the only people who should be out during severe weather are first responders trained to be storm spotters.
 
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