I don't think of shear as horizontal, but vertical. I can see how vertical shear/spin works and happens. I just don't see how you'd get air to spin horizontally. Even if you have strong unidirectional speed shear, I can maybe see things trying to rotate horizontally, but I don't see it becoming organized rotation. Just like supercells and vertical spin, I can see that almost creating vertical rotation, but it's really more like vertical curl as it moves on. I think you need some other factor to get things past what the shear would sort of dictate and into good rotation.
It sounds like a neat idea to have this horizontal rotating air, that then gets tilted upward by a storm/updraft...I just don't buy that. I don't say there's no tendancy towards something rotating horizontally, but I have a hard time seeing an air mass really spinning horizontally.
If you can see how vertical shear/spin works, all you have to do is tilt this concept 90 degrees over on its side and you can see how horizontal spin works. It's no different, just knock it over on its side in your mind.
Also, one thing to keep in mind, and this is key to understanding this whole issue, is that vorticity does not necessarily imply the presence of a vortex! When we are talking about vertical shear of the horizontal wind leading to horizontal vorticity, it is vorticity associated with the shear (that is the gradient in wind speed/direction with height). On a supercell day, the environmental wind profile has this horizontal vorticity associated with it, but you are right in your observation that there aren't any horizontal vorticies or "spin". However, if that vorticity were to be tilted vertically and stretched, the shear would "concentrate" and start to actually spin about an axis, which is what happens in a mesocyclone. You can think of wind shear, whether horizontal or vertical, as being a sort of vortex "wannabe". It has the potential to become a true vortex, but needs to be intensified past a certain point before it "breaks down" and actually starts to rotate. Mathematically and physically however, it is still vorticity, present in the form of shear, rather than curvature of the flow.
(Incidentally, this is what also happens in KH waves. The shear between two layers becomes so strong that the interface breaks down into many vorticies. That vorticity was already present in the shear, it just got transferred and concentrated into the developing KH roll vorticies.)
Mesoscyclones are clearly vorticies, but there are not as intense as tornadoes, so they look a lot "looser" in appearance. Perhaps this is what you mean by your statement "Just like supercells and vertical spin, I can see that almost creating vertical rotation, but it's really more like vertical curl as it moves on.", if I understood you correctly. It is still vertical rotation, it is just vertical rotation at a lesser concentration than what you see in a tornado vortex.