iPhone app that can make Stormchasers cash

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Feb 15, 2004
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Location
Leicestershire, UK
Hi folks, you may or not know me, but outside of my stormchasing escapades and photography I have been busy designing an app for the iPhone. The single most successful and financial rewarding outlet I have for my photographic work is via selling stock to news agencies. Very time consuming logistically but it brings in a good salary for me.

In this respect I wanted to design an app that would take away all the time and simplify the money making process. The end result is 'PhotoFame' and is an extremely simple app facility that allows you to send your 'right time, right place' masterpiece to one of the biggest global news agencies. They do all the work and sell your images to National newspapers. If used you get 50% of the sale. Simple and it works. Last week I received a nice cheque for $800 for an unusual red sunset (courtesy of the Russian volcanic activity). For a mere $0.99 you buy the app, take the photo and hit the submit button. Like myself whilst chasing I use my dslr for image taking but now also take my iphone and snap one or two specifically using the PhotoFame app purely for a money making opportunity.

Link to get the app here - www.gedgers.com/PhotoFame/index.html

Thanks and feel free to fire any questions.

Mark Humpage
 
Not to be the skeptical jerk, but... :)

This app is a wee light on the details, which makes me more than a little wary. Which "one of the biggest global news agencies" are you partnering with and why are you being dodgy about disclosing it? Hard to tell if a 50% commission is worthwhile unless you know what agency you are working with. I would pay Corbis or Getty a 50% commission (that would be a very sweet deal!), but I sure as heck wouldn't pay it to Alamy. What are the T&Cs? I can't find any such info on your site. Exclusivity arrangements? Etc.

There's also the weirdness of using your iPhone to take pictures of news. If you have a chance to take an iPhone photo worth $500 on the immediate news market, then it'd be worth a hell of a lot more if you took out your DSLR (which almost every chaser has these days) and took a real picture of it. And while it can be argued that the app makes the process simpler, I'm not sure if it's worth the cost (which is hard to guesstimate given the complete lack of details you're providing); I'm pretty sure if you have the only photo in existence of Air Force One landing on the interstate with a tornado in the background, I'm thinking your pocketbook will thank you if you take the two minutes it takes to Google what the big agencies are and then ring them up and see which one will best work for you.
 
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I agree with Ryan on every point and will add that perhaps if you indeed do have relationships for this type of selling, why don't you consider a portal website where chasers can upload their shots for viewing by the potential buyer, then you can broker them for a fee.
Our high quality shots with today's mobile broadband technology can be uploaded almost as fast as the iPhone can get low-quality pics uploaded but in a format and size more desirable by buyers.
In addition, you will find there are more chasers with high quality cameras ready, willing and able to upload to a website than who have iPhones and can utilize your app.
Just some thoughts.
 
There is no rush for me, so I'll let other folks try it first, see how it does....then if I hear good things...maybe.

Mark, I don't know how much screening the Apple folks do...I've seen a lot of fruitless Apps being offered which directly make me think half of them are just to make money from people subscribing to the App. And not offense Mark...I don't know you at all, but an offer like this sounds exactly like that....makes you way more money than it does the users.

BTW...whose Hurricane Ike photo did you use...I don't know if I've seen that one.


......Which "one of the biggest global news agencies" are you partnering with and why are you being dodgy about disclosing it? Hard to tell if a 50% commission is worthwhile unless you know what agency you are working with. I would pay Corbis or Getty a 50% commission (that would be a very sweet deal!), but I sure as heck wouldn't pay it to Alamy. What are the T&Cs? I can't find any such info on your site. Exclusivity arrangements? Etc.

On one of the screen grabs it said "send to SWNS" I think it might be this:
http://www.swns.com/
 
On one of the screen grabs it said "send to SWNS" I think it might be this:
Heh. I hope not -- if so, then that'd be a really really really huge stretch to call it "one of the biggest global news agencies". I was thinking more like AP, AFP, Reuters, Corbis, Getty, Masterfile, Aurora, Polaris, etc. SWNS, a regional UK player, isn't even a blip on the radar of these agencies.

Anyone remember "Scoopt"? Same concept, much larger managing agency (Getty), and it still imploded.
 
Appreciate the feedback/concerns folks. I will come back later and fully respond to each of your points. I am just returning from vacation.

A bit more about me and my work can be found on my site which I hope fills in the background stuff www.markhumpage.com

Thanks
Mark
 
Some feedback to the comments. Firstly thanks and I understand the sceptic stance. Hopefully I can expand a bit.

Hopefully my website - www.markhumpage.com will fill in some gaps about me to those who don't know me or my work.

As a chaser and elemental photographer I started off in the photography game, just like most others around here, as a passionate hobbyist. Over the years the volume and quality of stock increased through my travels and adventures, which culminated in my current relationship with Olympus (for whom I am an ambassador).

In recent times, I struck up a relationship with news agencies in the UK and which one in particular became very successful in selling my images to the National press. In fact it became my biggest source of photography income. With technology advances and mobile communication advances I became frustrated during my travels with the time lag in getting images back to the agencies as time and 'fresh' was very much the basis of selling stock to the papers. Dated images are history and not as successful in gaining press attention. This was compounded with time zone differences for the countries I was travelling. I gave the problem much thought and got together with a software coder with a view to producing a mobile application that could provide instant imagery from a scene of capture, as well as a few lines of text describing the event. The objective was, via the click of a button, to get that information to a contact within an agency who could a) do all the hard work in writing a journalistic piece on the event and b) have the ability to wire the information to the right contacts within the press industry. Hence the PhotFame app.

Yes, it is possible to self publicise your own work through various contacts, and I have even been down this route. However, having the right people and contacts directly within the press circles is invaluable and I learned this the hard way. I would frequently send information direct to press who just ignore stuff and only deal with credible agencies. Eventually, I used the agency for every event/shoot and had a far better success rate. Hence, it became my current biggest source of photographic income.

I am also aware of the quality/resolution advantages that using dslr equipment has over an iphone camera and I personally only ever shoot with my dslr gear. However, I also now take the iphone with me everywhere as a complementary tool. If I find myself on a shoot with a potential news story/topical photo opportunity I will take a snap or two with the iphone and fire this off immediately. In the time it takes to download images from camera to PC and fine tune adjustments the agency can be populating a journalistic piece and wiring off to national press for feedback. They will call you back on this point. Should the image grab attention then a higher res version can be used via the dslr. This lag allows you enough time to carry out the download/editing work. This also assumes you have sufficient time to downlaod to PC/Laptop etc. I know on most of my successful chases I'm either on the go for many hours at a time or just too plain knackered to get round to working on the images. Another good reason for the mobile application.

The agency I use is SWNS who are UK based and have a direct wire/feed into all of the major nationals in UK, Europe and the USA. As I have said they have personally been very successful and my previous relationship was the reason for getting these guys on board with the app. They work incredibly hard to get your photo in the press if they feel it has saleable value. More importantly strong elemental images from across the pond of tornadoes, Atlantic hurricanes, waterspouts etc enjoy high success rates with UK & Eu press because we Europeans just do not see stuff like this too often. It is great fodder for the public via articles and images in the papers. Whilst in the US the same images may be less popular because of the frequency and high awareness value that you guys have. In short, strong elemental images from the US, which experiences some of the biggest and wildest weather in the world are big sellers for UK & EU press. This is especially so when events occur in area of UK/EU interest ie. Florida/Caribbean with a high influx of UK/EU tourists.

Well I think that covers most things, I hope :) and I trust it allays any fears that this is another one of those crap scammy apps, which I agree there are too many of, but PhotoFame was developed by myself as I felt there was a genuine need for something useful and practical whilst out in the field, based upon my own chase experiences. Hey and if I can make a few bucks at the same time I'm sure you don't begrudge me that.

Thanks and regards.

Mark Humpage
www.markhumpage.com
 
Hi Mark! Thanks for the updated info. I do still have one question, though -- what's the T&C with the agency? Exclusive? Non-exclusive? Time commitment? Or is there no contract involved -- they just ring you up and you only sign a contract after they've decided to market one of your images?
 
Hi Mark! Thanks for the updated info. I do still have one question, though -- what's the T&C with the agency? Exclusive? Non-exclusive? Time commitment? Or is there no contract involved -- they just ring you up and you only sign a contract after they've decided to market one of your images?

Sorry forgot to mention probably the most important part, ownership/copyright always stays with photographer/owner. In most cases the newspaper actually use/show your copyright name ( a good advert in itself). The T &C with the agency is the usual stuff on ethics and payment terms amongst other generic stuff. Nothing untoward in there. As a photographer who has utilised them they play fair. You decide on exclusivity. If you want to use other agencies fine if not just use SWNS. By sticking with one agent does give the image better selling power. No time commitment other than speed of getting the story. Once you submit an image you will get a standard receipt email and if its worthy of a story then they will contact you/call.

Mark
 
Great news. The first PhotoFame app success, since release on Sat, pictures of gold plated Ferrari spotted in Cannes in the Daily Record and Daily Star today (UK).

Mark
 
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